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As a leader, you know that your company’s success depends on how well it embraces diversity. Combining the efforts of employees of varying education, background, age, gender, personality, race and ethnic group provides a strong foundation from which your organization can grow.

Here are eight benefits of a diverse workforce that every leader should know.

1) Broader Talent Pool

Diversity in your workplace means choosing from a broader talent pool. Because the majority of job seekers are looking for a company that values diversity, your organization can stand out. Also, because you respect employees with different backgrounds, they may remain loyal to your company longer.

2) Increased Work Performance

Hiring diverse employees results in increased work performance. Because employees work to the best of their ability in roles suited to their skills and experience, your company moves forward and increases its bottom line.

3) Different Viewpoints

Diversity in your workforce encourages communication of different viewpoints. Sharing a variety of ideas and experiences improves your business strategy and more efficiently fills customer needs.

4) Greater Adaptability

Having a diverse workforce results in increased adaptability for solving problems. Employees with differing talents and experiences can provide flexibility for thriving in evolving markets and exceeding customer expectations.

5) Stronger Innovation

A diverse workplace results in stronger innovation. Because all individuals see the world differently due to their skills and experiences, they can use their perspectives to influence how others see the world. Your employees can share their creativity in solving problems and filling customer needs in new and innovative ways.

6) Targeted Marketing

Because your diverse workforce understands other cultures, your employees can help market your services to targeted groups. For example, your employees can translate your website, brochures and other advertising to benefit other cultures.

7) Wider Customer Base

Employing workers with diverse skills and experiences lets your company compete on a national or global basis. Because of the languages, cultural understanding and other benefits your employees provide, you can widen your customer base.

8) Increased Competitiveness

Having diverse employees helps increase your company’s competitiveness. Because your employees understand local markets and have the connections and language skills to communicate the benefits your company provides, your employees can help expand your company’s services and increase revenue.

Are you looking for accounting professionals in Western Canada?

These are five reasons why finding a candidate with the experience you need is vital to your company. For assistance with securing top accounting staff in Western Canada, get in touch with Mercer Bradley!


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